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	<title>Comments on: How to write the perfect headline</title>
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	<link>http://gaffney3.com/2008/08/20/how-to-write-the-perfect-headline/</link>
	<description>Bill Gaffney on technical strategies to achieve real-world solutions</description>
	<pubDate>Tue, 06 Jan 2009 18:58:22 +0000</pubDate>
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		<title>By: Bill Gaffney</title>
		<link>http://gaffney3.com/2008/08/20/how-to-write-the-perfect-headline/#comment-356</link>
		<dc:creator>Bill Gaffney</dc:creator>
		<pubDate>Mon, 22 Sep 2008 18:36:56 +0000</pubDate>
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		<description>Thanks for the great suggestion, Nick. I've gotten quite a bit of email on this and will be posting a second part specifically on finding that balance between SEO and reader's needs (the good news is that they are not mutually exclusive).</description>
		<content:encoded><![CDATA[<p>Thanks for the great suggestion, Nick. I&#8217;ve gotten quite a bit of email on this and will be posting a second part specifically on finding that balance between SEO and reader&#8217;s needs (the good news is that they are not mutually exclusive).</p>
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		<title>By: Nick Burcher</title>
		<link>http://gaffney3.com/2008/08/20/how-to-write-the-perfect-headline/#comment-355</link>
		<dc:creator>Nick Burcher</dc:creator>
		<pubDate>Mon, 22 Sep 2008 16:30:21 +0000</pubDate>
		<guid isPermaLink="false">http://gaffney3.com/?p=338#comment-355</guid>
		<description>Interesting post!  May I offer 'Perfect Headlines and how to write them'?  Search Engines seem to pick up the first words and on a platform like blogger the first 4 or 5 words are key because they form the URL - again something that Google looks for.  (Though obviously need to strike a balance between getting in front of users with Search Engine visibility vs having something compelling that users will click on.)

Wordle is also a good tool for looking at keyword density before you post something.  Enter the text of your post and check that your main topics are the most prominent words - again helps Search engines identify your key themes, making you appear higher as a result.

(NB Thank you for the link to my Wordle post.  Interesting how new media tools can frame political debate -  have also found it insightful to use the new Facebook Lexicon to look at what Facebook users are saying about Sarah Palin.)</description>
		<content:encoded><![CDATA[<p>Interesting post!  May I offer &#8216;Perfect Headlines and how to write them&#8217;?  Search Engines seem to pick up the first words and on a platform like blogger the first 4 or 5 words are key because they form the URL - again something that Google looks for.  (Though obviously need to strike a balance between getting in front of users with Search Engine visibility vs having something compelling that users will click on.)</p>
<p>Wordle is also a good tool for looking at keyword density before you post something.  Enter the text of your post and check that your main topics are the most prominent words - again helps Search engines identify your key themes, making you appear higher as a result.</p>
<p>(NB Thank you for the link to my Wordle post.  Interesting how new media tools can frame political debate -  have also found it insightful to use the new Facebook Lexicon to look at what Facebook users are saying about Sarah Palin.)</p>
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	<item>
		<title>By: Bill Gaffney</title>
		<link>http://gaffney3.com/2008/08/20/how-to-write-the-perfect-headline/#comment-310</link>
		<dc:creator>Bill Gaffney</dc:creator>
		<pubDate>Tue, 09 Sep 2008 10:19:42 +0000</pubDate>
		<guid isPermaLink="false">http://gaffney3.com/?p=338#comment-310</guid>
		<description>Any other suggestions you would make for crafting a compelling headline online, Joe?  

Also, some sites are using Wordle as a visual tool for analyzing political speeches.  &lt;a href="http://www.nickburcher.com/2008/09/sarah-palin-and-joe-biden-speeches.html" rel="nofollow"&gt;Nick Burcher had this post on Biden and Palin&lt;/a&gt;.</description>
		<content:encoded><![CDATA[<p>Any other suggestions you would make for crafting a compelling headline online, Joe?  </p>
<p>Also, some sites are using Wordle as a visual tool for analyzing political speeches.  <a href="http://www.nickburcher.com/2008/09/sarah-palin-and-joe-biden-speeches.html" rel="nofollow">Nick Burcher had this post on Biden and Palin</a>.</p>
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		<title>By: Joe Upstairs</title>
		<link>http://gaffney3.com/2008/08/20/how-to-write-the-perfect-headline/#comment-308</link>
		<dc:creator>Joe Upstairs</dc:creator>
		<pubDate>Mon, 08 Sep 2008 02:41:32 +0000</pubDate>
		<guid isPermaLink="false">http://gaffney3.com/?p=338#comment-308</guid>
		<description>So true about headlines ... love the Wordle tool!</description>
		<content:encoded><![CDATA[<p>So true about headlines &#8230; love the Wordle tool!</p>
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